Scaling Automotive Excellence
When you're one of Switzerland's fastest-growing automotive wholesalers, scaling digital operations becomes critical.
01
Astara Group exports automobiles across 19 countries with a clear mission: At Astara we offer an open, personalized, and sustainable way of moving, with a holistic approach to mobility and solutions that are adapted to each individual, company, or government administration.
Whether you're looking to buy a vehicle or you want a more flexible solution, such as pay-per-use, we have the option that will best suit your needs.
But here's the challenge: How do you ensure brand consistency across hundreds of dealers while still giving them the freedom to meet local market needs?
The Right Strategy
02
Managing hundreds of dealer websites by hand doesn’t work. Astara needed a smarter system: one that could scale across brands, countries, and local markets without breaking consistency.
We built a framework that respects brand guidelines while giving dealers room to adapt. One setup. Endless flexibility. Now they can run 150+ campaigns a year, customized locally, without losing control globally.
Build to Move
03
We redefined the digital backbone of automotive retail. Not just websites - a full API-first ecosystem that gives every dealer speed, freedom, and control.
The result is a bespoke platform that delivers total brand consistency without friction. Dealers move faster. Campaigns hit the market sooner.
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Real Results
The system launched smoothly across all markets. Dealers quickly adopted it. Gaining speed, consistency, and the freedom to tailor content locally.
Complex mulit-brand, multi-country operations can be both centralized and locally relevant.
A New Standard
05
Together with Astara we proved that automotive digital management can be both centralized and flexible. With an API-first setup and dealer-friendly tools, control and autonomy go hand in hand.
It continues to power Astara’s expansion within Switzerland and Austria, streamlining operations and simplifying the complex. The result is a digital backbone built to scale with ambition - no small feat in the complex automotive distribution landscape.